Baked, fried, toasted, roasted, boiled, steamed, raw and fresh or prepared and preserved with the harmonious mix of love and culinary talents (just like your ever-favourite Tops Pickles); if this is how you prefer your tastebuds to be treated, then you fall under the hearty category of “foodies”. For this bunch of food-lovers, dishes and cuisines are not merely a regular, cumbersome affair; rather a flavoursome ritual, where each morsel is cherished and every bite touches the sensitive cords of the heart. Not for nothing has such a love for food been celebrated daily by thousands of people around the world, but also quite aptly its joy and pleasures have been referred to as “food porn” by the netizens. Welcome onboard the journey to the centre of the heart – food!
One of the highest points of this foodsome journey is the fact that it is all-inclusive, it takes into account the eccentricities of its various patrons; the health conscious ones, the mid-night bingers, those with a nose for the junk and even the plain old homely food lovers; there’s something for everyone. As varied and wholesome the community of foodies around the world is, there’s a dedicated platform, a social network connecting people for the love of food. Foodiye.com is a unique online space that allows food-lovers to connect, share and express their mutual affection for scrumptious, delectable and tempting savours.
Above all, the divine reason, why foodies around the world should connect and contribute to this amazing food archive is an exciting contest that assures the winners fun and happening prizes and hampers. The #TopsSelfieContest became the ultimate contest for food lovers that needed the participants to click a selfie with their favourite Tops Pickles and upload it on Foodiye.com. With several enthusiastic participants posing with their choice of Tops pickle (there’s a wide range of flavours to choose from), the contest soon gathered pace with a hoard of pickle selfies flooding the food-social-network. Better still, the winners of this fun and simple contest were treated with exciting gift hampers and prizes.
This story expedition of spreading smiles, and creating a space in the hearts and kitchens of foodies across the world have been a long-borne journey for the now-revered brand, Tops. Over a period of three decades, the well-known FMCG brand has spread its wings not only across the length and breadth of India, but also in as many as 25 countries around the world. And all this, under the skilled and visionary guidance of its founder, Brij M. Seth. The dream of acquiring the position of popular provider of high-quality processed food was fulfilled marvellously over this tenure of evolution and progress by Tops.
Apart from supplementing most of Indian homes and eateries with its savoury pickles (the varieties include 21 delightful flavours), Tops has been smart in its product choices. Today, this food-giant supplies several other processed foods like Jams, Jelly, Tomato Ketchup, Instant Mixes, Custard Powder, Vermicelli, Culinary Sauces among others. In the truest terms, Tops has sufficed every need of a modern household to become the most-preferred brand providing convenience food.
As Shaw proclaimed that there is no sincerer love than the love for food; remember to have fun and make merry on your next eating experience. Who knows, another exciting contest could be waiting for you foodies? Having said so, on your next trip to that favourite restaurant of yours, do not forget to click beautiful pictures of those savoury dishes you try. Till then, happy eating!